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Carol Craig is the Centre's Chief Executive. She is author of The Scots' Crisis of Confidence, Creating Confidence: A Handbook for Professionals Working with Young People, The Tears that Made the Clyde: Well-being in Glasgow and The Great Takeover: How materialism, the media and markets now dominate our lives. Her latest book is Hiding in Plain Sight: Exploring Scotland's ill health. She is Commissioning editor for the Postcards from Scotland series. Carol blogs on confidence, well-being, inequality, every day life and some of the great challenges of our time. The views she expresses are her own unless she specifically states that they reflect the Centre's thinking.

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Posted 21/05/2008 | 2 Comments

Think about families where the parents have little money and they don’t want to feel their children are missing out on toys, trainers, burgers or other things that other children have. Think about the toys, clothes, stuff that lots of kids have and just don’t have the time to use. Think about the epidemic of childhood obesity caused by children consuming far too much junk food. Now think about the waste of the world’s resources. Finally, think about what kind of person would happily devise a marketing strategy to get parents to buy their children all sorts of things they don’t need and which may put them into debt. That marketing strategy based on children ‘nagging’ their parents is the brain child of a woman called Lucy Hughes who must be top of the list of the most anti-social people on the planet. Her company spends 12 billion dollars a year placing product advertising aimed at children. It only takes a few minutes to see what she’s up to. Judge for yourself.

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Laurence Reid
Joined: 12/06/2007

Comment Posted: 08/06/2008 10:27
Just a bit scary....I wonder if she has any concern with the net effect of such a strategy...or does she have a 'convenient' memory and just enjoys the wealth and status she has?
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Joined: 16/03/2009

Comment Posted: 16/03/2009 13:21
So, does Carol really give a rat's ass about odd little Lucy Wotsit and her brainwashing of kids/heaping purchase-pressure on parents?

Or is it just a cheap ploy to reinforce her own good-guy image; leaving HER free to manipulate kids in and around Dundee, and of course their stupid parents???

I'm endlessly suspicious of organisations that are so keen to get kids involved in their 'positive' events and ideals. What does the Centre for Confidence and Well-Being and its proponents have in mind for us all, hmmm? What do the symbols represent? Nothing sinister, I presume.

Does the Confidence-and-Well-Being stuff come off a little Orwellian, or am I crazy?

Not everyone buys the horseshit peddled by these shadowy government 'charities', Carol.

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